Wednesday, September 28, 2005

Super!

The Register reports on Microsoft executives' recent penchant for putting "super" in front of verbs, nouns, trans verbs and adjectives (e.g. super excited). Yeah, I noticed that too. I guess it's okay with me. Better than polished executive speak.

Microsoft CFO Chris Liddell who's mentioned in the Register article spoke at the company meeting last week. I don't recall him using the "super" adjective but he's from New Zealand. At the end of his talk he showed a short video of New Zealand Rugby team All Blacks performing their pre-match Haka, a Maori dance intended to intimidate the opposing team. Wow. The Haka makes the pre-game trash talk in American sports look pretty tame by comparison.